How to use Storytelling to Create and Present Powerful Data Visualisation

Friday, April 12, 2024, 12:00 PM - 1:00 PM
(UTC+02:00) Berlin, Bern
Cole Nussbaumer Knaflic Nick Kennedy
Cole Nussbaumer Knaflic, storytelling with data
Nick Kennedy, Workforce Planning Institute
Cole’s approach to data visualisation and storytelling demystifies the process of turning data into high-impact visual stories, making it accessible to a wide range of audiences, from data professionals to business leaders. Her upcoming workshop on 23 April promises to delve deeper into these themes, offering practical techniques for improving presentation skills, narrative planning, and visual storytelling with data.
In today's data-driven organisations, the ability to communicate complex information clearly and engagingly is crucial. This session provides practical guidance on transforming raw data into meaningful stories that can inform decision-making and drive business success.

This session will explore:

  • Inspiration Behind Data Storytelling: Cole’s journey and the genesis of his influential series.
  • Common Challenges in Data Visualisation: Identifying pitfalls and strategies to overcome them.
  • Personalising Data Narratives: Enhancing engagement through the presenter's role.
  • Balancing Technical Accuracy and Creative Storytelling: Techniques to maintain data integrity while captivating the audience.
  • Key Elements of Effective Visualisations: What separates good from great.
  • Interactive Workshop Preview: What attendees can expect and key learning outcomes.
  • Mindset for Storytelling: Transitioning from data presentation to narrative crafting.
  • Technological Evolution in Storytelling: Staying current in a rapidly evolving field.
  • Integrating Feedback into Storytelling: Methods for improvement.
  • Future of Data Storytelling: Skills and trends shaping tomorrow.

Learning outcomes:

  • Develop a robust framework for data-driven storytelling that engages and persuades.
  • Navigate the common challenges in visualising and presenting data.
  • Apply personal authenticity to make data stories more relatable and impactful.
  • Leverage the latest technologies and trends to enhance narrative delivery.
  • Utilise feedback to refine and perfect storytelling techniques.